Our demand partners will compete against your existing demand to increase the CPMs.
Unlike ad networks, header bidding will give you the 100% fill rate. No passbacks needed.
You just need to add a single line of JS to start receiving bids from the demand partners.
Header bidding is an advanced programmatic technique developed to help you receive bids directly from the demand partners who are not currently bidding for your inventory. Intensified Competition results in higher revenue.
Header Bidding simply brings in more demand partners to bid for your impressions. Once you implement header bidding, an ad request will receive 10x more bids, thus, increasing the value of your impressions substantially. Of all bids, only the highest paying buyer will be approved to deliver ads.